Melissa Daar Carvajal is a communications and branding strategist who partners with a network of amazing writers, filmmakers, strategists and designers to advance social change.

MAKE Change. in today’s world.

in meaningful ways.

The World of Human Rights in Posters: The outrage hand is always symbolic of protest and of hope. This montage was assembled from a collection of posters and messages from around the world representing all causes in the continuel battle to overcome prejudice and injustice. Paula Scher, Pentagram, Designer

Insights

Featured

Interview: Mike Hutchinson, New Oakland School Board Member & Education Justice Activist

I had the honor and pleasure to interview incoming Oakland Board of Education Commissioner Mike Hutchinson on his nine years of organizing for community control of Oakland's schools, his recent electoral victory and flipping Oakland's school board.

Nine Communications Principles to Motivate Covid-19 Vaccinations (and other actions)

How do we address people's fears about the Covid-19 vaccination? A recently produced Guide to Covid-19 Communications shares principles that apply to motivating folks to vaccinate as well as to other communications.

Featured Work

Bringing Changemaker Stories Front and Center

Passionate homegrown leaders who stay or return to Salinas to support the younger generation. These are the heroes who deserve our storytelling.

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Engaging Pediatricians to Screen for Toxic Stress & Parents to Make Sure They Do It

Thought leadership and a content strategy to transform pediatric practice, support caregivers and motivate parents' self care to address toxic early childhood trauma.

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Advancing Youth Mentorship and Innovation in a Challenged Field

A content strategy that highlighted research and storytelling to convey the elements of successful youth programs to influencers, staff and mentoring networks.

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featured Clients

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